US President Barack Obama has backed Israeli's right to self-defence, but warned against escalation in Gaza.
Speaking to Prime Minister Benjamin Netanyahu on Friday, he underlined his fortification for Israel's right to bulwark itself against Palestinian militants.
But he verbalized he was "deeply concerned" about civilian losses, with the Palestinian death toll now over 300.
UN Secretary General Ban Ki Moon will arrive in the region on Saturday to endeavor to mediate between Israel and Hamas.
Mr Ban's visit would aim to avail Israelis and Palestinians "pacify the violence and find a way forward", UN political affairs chief Jeffrey Feltman verbalized.
But he verbalized he was "deeply concerned" about civilian losses, with the Palestinian death toll now over 300.
UN Secretary General Ban Ki Moon will arrive in the region on Saturday to endeavor to mediate between Israel and Hamas.
Mr Ban's visit would aim to avail Israelis and Palestinians "pacify the violence and find a way forward", UN political affairs chief Jeffrey Feltman verbalized.
"Israel has legitimate security concerns, and we condemn the indiscriminate rocket fire from Gaza into Israel. But we are alarmed by Israel's cumbersomely hefty replication," Mr Feltman integrated.
Mr Netanyahu has admonished of a "paramount expansion" of the offensive but Hamas, the Palestinian group that controls Gaza, verbalized Israel would "pay a high price" for the incursion.
Israel's ground operation followed 10 days of airstrikes on Gaza, which failed to stop Hamas firing rockets across the border.
Mr Netanyahu has admonished of a "paramount expansion" of the offensive but Hamas, the Palestinian group that controls Gaza, verbalized Israel would "pay a high price" for the incursion.
Israel's ground operation followed 10 days of airstrikes on Gaza, which failed to stop Hamas firing rockets across the border.
Meanwhile, Palestinian President Mahmoud Abbas has asked Turkey and Qatar to urge Hamas to accept the terms of an Egyptian-brokered ceasefire with Israel.
At least 60 Palestinians are thought to have been killed since Israel launched the ground offensive in Gaza on Thursday.
More than 300 Palestinians - three-quarters of them civilians - have been killed since the start of the wider Israeli operation on 8 July, according to officials in Gaza.
One Israeli soldier and one Israeli civilian have been killed in the clashes and several Israelis have been seriously injured.
At least 60 Palestinians are thought to have been killed since Israel launched the ground offensive in Gaza on Thursday.
More than 300 Palestinians - three-quarters of them civilians - have been killed since the start of the wider Israeli operation on 8 July, according to officials in Gaza.
One Israeli soldier and one Israeli civilian have been killed in the clashes and several Israelis have been seriously injured.
Mr Netanyahu insisted that the ground operation was indispensable to target a Hamas tunnel network, which the Israel military could not do "only from the air".
President Obama verbalized "no nation should accept rockets being fired into its borders" but called on Israel's military to conduct its operation "in a way that minimises civilian casualties."
"The US and our friends and allies are deeply concerned about the perils of further escalation and the loss of more innocent life," he told heralds at the White House.
UN officials verbally express more than 40,000 Palestinians have sought shelter from Israel's ground offensive.
After a relative lull in clashes on Friday, there were reports of incremented Israeli tank fire overnight and further airstrikes early on Saturday morning.
President Obama verbalized "no nation should accept rockets being fired into its borders" but called on Israel's military to conduct its operation "in a way that minimises civilian casualties."
"The US and our friends and allies are deeply concerned about the perils of further escalation and the loss of more innocent life," he told heralds at the White House.
UN officials verbally express more than 40,000 Palestinians have sought shelter from Israel's ground offensive.
After a relative lull in clashes on Friday, there were reports of incremented Israeli tank fire overnight and further airstrikes early on Saturday morning.